{"product_id":"white-blue-aari-work-pheran-koshur-winter","title":"White Blue Aari Work Pheran – Koshur Winter","description":"\u003cstyle\u003e\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Playfair+Display:wght@600;700\u0026family=Cormorant+Garamond:ital,wght@0,500;1,500;1,600\u0026family=Lora:ital@0;1\u0026display=swap');\n\u003c\/style\u003e\n\u003cdiv style=\"font-family: 'Lora', Georgia, 'Times New Roman', serif; color: #2f2a2e; line-height: 1.85; font-size: 16px; max-width: 640px;\"\u003e\n\u003cp style=\"font-family: 'Cormorant Garamond', Georgia, serif; font-size: 20px; font-style: italic; font-weight: 500; color: #6d5a75; margin: 0 0 18px 0; line-height: 1.5;\"\u003eFrom the Koshur Winter collection — a Kashmiri winter classic, embroidered in Aari work.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 16px 0;\"\u003eThis White Blue pheran pairs the softness of Cashmilon with Aari work, the hook-stitched chain embroidery Kashmir is known for. Crisp blue motifs sit against a clean white ground, giving the garment a fresh, wintry brightness.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 16px 0;\"\u003eLight yet warm, the Cashmilon drapes easily and layers well, so the pheran's loose, comfortable silhouette moves from a quiet morning at home to an evening out.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 24px 0;\"\u003eStyle it with a contrasting stole and boots for a modern take, or keep it classic with a salwar — either way, it brings Kashmir's winter heritage into everyday wear.\u003c\/p\u003e\n\u003cp style=\"font-family: 'Cormorant Garamond', Georgia, serif; font-size: 14.5px; font-style: italic; color: #8b8390; margin: 6px 0 8px 0; border-top: 1px solid #ece4e8; padding-top: 18px;\"\u003eEach piece is finished individually — slight variations in the embroidery are natural, making yours truly one of a kind.\u003c\/p\u003e\n\u003cp style=\"font-size: 13px; color: #9c8a95; margin: 0;\"\u003eOnly limited pieces available in this size and colourway.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Meru House","offers":[{"title":"Free","offer_id":67695492169881,"sku":"KSH-KW-PHE-AAR-7805-WBL-FR","price":3199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/4264\/4633\/files\/download_6f69d83a-8b4b-4297-a6f2-b5038293aaeb.png?v=1791925685","url":"https:\/\/meruhouse.co.in\/products\/white-blue-aari-work-pheran-koshur-winter","provider":"Meru House","version":"1.0","type":"link"}